Economics Essay

Southwest Airlines begins a Bags Fly Free campaign, charging no fees for a first and second checked bag. Does this situation best award producer producer opposition, consumer consumer rivalry, or consumer producer rivalry? Explain.Southwest Airlines Bags Fly Free best fight back producer-producer rivalry.Consumers have so many different choices of airlines they can choose and generally most of us would fill to get the most out of our money on our relief valves. Producer such as Southwest wants to make headway our bank line by providing promotion such as Bags Fly Free to entice consumers non to worry about paying bag fees at the airport. Airlines are competing with each other to win all over a limited amount of customers. We as consumers want the best price and benefits with the least amount of stress.This cannot be consumer-consumer rivalry because there are plenty of airlines available to the consumers. Consumers are not limited to only Southwest Airlines so there wont be any competiveness among consumers to fight for a seat to get to their destination.This is not consumer producer rivalry because there is no debate in pricing. Southwest provides a price for their flight and we as the customer can either buy or not buy from Southwest. Customer cannot hatful back and forth with Southwest for a seat to their destination.This is definitely producer-producer rivalry in where Southwest believes their business direction is not to charge bag fees will be a competitive advantage over many other airlines who charges bags to fly.